Use case:
A customer may initiate checkout multiple times within a short period without completing a purchase. For example:
Monday: Initiates checkout, does not purchase
Wednesday: Initiates checkout again, does not purchase
Friday: Initiates checkout again, does not purchase
With the current setup, there is a risk that the customer could receive multiple abandoned cart emails within the same week.
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Requested functionality:
It would be valuable to have one or more of the following options:
Allow contacts to enter the automation only once every X days
Frequency capping (e.g., maximum 1 abandoned cart email per 7 or 14 days)
Prevent re-entry while a contact is already active in the flow
Re-entry settings similar to:
Allow re-entry immediately
Allow re-entry after X days
Never allow re-entry
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Business value:
This would help prevent over-communication, improve customer experience, and reduce the risk of recipients perceiving abandoned cart emails as spam while still allowing businesses to recover potentially lost sales.
Thank you for considering this enhancement.
Best regards,
Frida